Success Is in Your Sphere: Leverage the Power of Relationships to Achieve Your Business Goals
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Success Is in Your Sphere: Leverage the Power of Relationships to Achieve Your Business Goals

by Zvi Band

A tested step-by-step approach to leveraging the unique power of relationships to your business advantage Our professional relationships are the most important asset we have when it comes to growing and sustaining a successful business. Most people think of this as "networking." But in today's hyperconnected market, the most cost-effective and high-return route to new, repeat, and referral business is through our existing networks, not through adding more Facebook "friends" and LinkedIn "connections." In this transformative guide, relationship marketing expert Zvi Band shows us how to deepen our personal connections to achieve our professional goals-using his proven program of daily habits and relationship-enhancing strategies. The basic idea is simple: Effective relationship building is not about acquiring new contacts, it's about strengthening your connections with the key people who will help you drive your business forward. It's about building a database, collecting intelligence, setting priorities, adding value, and engaging with the right people at the right time. Through a combination of personal research, best practices, and case studies, Band provides a prescriptive strategy you can customize and follow every day. In business, as in life, it all comes down to the quality of your relationships. When the right people are on your side, Success Is in Your Sphere.

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Product Details

  • Binding : Hardback
  • Number of Pages : 288
  • Publisher : McGraw-Hill Education
  • Weight : 490g
  • Product Code : 9781260452839

About Author

Zvi Band

Zvi Band is the cofounder and CEO of Contactually, a top CRM platform for relationship-oriented businesses. Zvi has led Contactually to millions in venture backing, and the company now has 75 employees and tens of thousands of customers, including 8 of the top 20 real estate brokerages in the country. An engineer, developer, entrepreneur, strategist, and startup advisor, with both technical and nontechnical expertise, Zvi has been named a Washingtonian Tech Titan four times and was a finalist for Ernst and Young's 2016 Entrepreneur of the Year award. He was recognized among T360's Swanepoel Power 200 Most Influential Leaders and REAL Trends Game Changers. A passionate speaker and writer, he and his work have been featured in the New York Times and the Washington Post, among other outlets.